Segura

Founded in Nîmes in 1967 by brothers Jacques and Michel Segura, the French brand Segura dresses the riders of the world motorcycle speed championship, the Continental Circus.

The racing suits become its emblem, worn by renowned riders such as Jacques Bolle, Jean Louis Guignabodet, and Christian Sarron.

It then specializes in clothing for motorcyclists, filling a gap in suitable equipment.
With its unrivaled expertise in leatherwork, SEGURA distinguished itself upon the arrival of its competitors with this distinctive characteristic.

Sporting an authentic neo-retro style, this trait emerges in each of the brand’s collections, thus offering the possibility to equip all motorcycle enthusiasts with style.

SEGURA is undertaking a bold reorientation by setting its sights on more ambitious horizons, aiming to captivate motorcycle enthusiasts even more strikingly by offering ever more refined materials, as well as a range of products that stand out more, adapted to various styles of motorcycling.

This transition aspires to truly embody a lifestyle in the image of SEGURA, notably with the appearance of playlists adapted to the different modes of motorcycle use by users.